Flat White is a specialty coffee shop based in Petralona, Athens.

 

Ten years ago, Flat White entrusted the creation of its visual identity to Boohahart. Ten years later, it returns to the same creator, this time through HUT Creative Studio, for its refresh.

 

The new identity and the refreshed logo reflect this natural evolution of the logo! Cleaner, more focused, and fully connected to the core of the brand and its specialization in coffee. The logo mark draws inspiration from the flat white coffee, visually conveying its simplicity and essence.

 

A refresh that does not change the identity, but evolves it.

 

Discover Flat White